What it Takes to Become a Fashion Designer

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In Episode 2 of the Fashion East documentary, we follow the journey of Lulu Kennedy’s newest recruits for their first shows with the designer mentorship scheme, and learn what exactly it takes to become part of Fashion East.

First up is recent MA graduate and menswear designer Stefan Cooke, who digitally manipulates timeless fabrics and classic charity shop gems, reproducing the print onto flexible synthetic materials, dressing an army of princes for battle on the runway. To find out what it takes to become a designer, we join Lulu at an inspirational talk to fashion students at Central Saint Martins, meeting the up and coming names who have a Fashion East sponsorship in their sights. Finally we’re introduced to Charlotte Knowles, a womenswear designer that specialises in the tension between revealing and concealing, and the Fashion East team call her into the office for a chat about opportunities in the near future…

How do you make the leap from fashion graduate to fully fledged designer? What do the Fashion East team look for in a newcomer? And after having just joined the scheme, will Stefan be ready to show at MAN?

Director Tom Ivin
Producer Declan Higgins
Shooting Assistant Producer Kez Coo

Global Executive Producer Eloise King

Editor Isolde Penwarden
Additional Editor Paul Frankl

Colourist Benjamin Rozario
Dubbing Mixer Matt Cheney, Ben Sims

Production Manager Lauran Clark
Production Coordinator Rosa Harris Edmonds

Post Production Manager Tom Lynch
Post Production Coordinator Regina Lemaire-Costa

Director of Licensing Cristina Lombardo
Senior Music Supervisor, EMEA Alex Benge
Music Supervisor Bonnie Reilly

Senior Designer Rebecca Boyd-Wallis
Designer Kristina Britton

Production Accountant David Gray

Equipment Manager Henry Cotsford
Equipment Assistant Jamie Gettings

Post Tech Supervisor Dominic Brouard

Senior VP Production, UK Bree Horn
Head of Post Production Daniel Elias
Channel Manager, UK Jordan Joseph

Stefan Cooke Fashion Film - Stefan Cooke and Jake Burt
Cast Arun and Benjamin at SUPA. Angel and Kieran at Tomorrow Is Another Day. Kwame at HMG.
Director of Photography Jack Reynolds
Styling Gary David Moore
Fashion Editor Bojana Kozarevic
Hair Nicole Kahlani
Hair Assistant Jade Pye
Make-up Mona Leanne
Casting Arqa
Production Assistant Ruth Lane
Location courtesy of The Truman Brewery
All clothing Stefan Cooke

Charlotte Knowles Fashion Film - Charlotte Knowles and Alexandre Arsenault
Cast Frankie at IMG. Jasmine at Elite.
Director of Photography Diana Olifirova
Styling Anna Pesonen
Styling Assistant Jacob Harris
Fashion Editor Bojana Kozarevic
Designer Assistant Vanessa Bon Miranda
Hair and make-up Terri Capon at Stella Creative Artists using Laura Mercier and Bumble and Bumble
Hair Assistant Alice Swindells
Casting Mischa Notcutt at 11casting
Production Assistant Sophie Cheah
Location M by Montcalm Hotel
All clothing Charlotte Knowles

"Head Underwater"“Floating”
“Non Stop”
Written and performed by James Jacob aka Jakwob
Courtesy of Sony ATV

Archival video courtesy of
Fashion East, BFC, Sharna Osbourne, InDigital

Special Thanks
Fashion East, The Truman Brewery, Sophie Jewes at Starworks Group, Naoki Watanabe and Sam Wilson at Karla Otto

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